We’re inviting creators to experience Who’s Spooky—a limited-time Halloween pop-up bar at our Who’s on Layton location. From the moment you walk in, you’ll be surrounded by spooky-chic décor, themed cocktails, and frightfully fun food that sets the perfect vibe for October. This is more than a night out—it’s an immersive Halloween experience designed to surprise and delight. Whether you’re snapping creepy-cool content with your crew or enjoying wickedly good bites, Who’s Spooky is the place to be this season.
Offer Details:
Enjoy a complimentary experience for up to 4 guests, including:
✅ 6 themed cocktails to share
✅ 4 food items of your choice
📍 Location: Who’s on Layton – “Who’s Spooky” Pop-Up
🕒 Timing: ASAP – we want content rolling out quickly to drive awareness
Monday-Saturday 6:30pm-10:00pm
📞 Please share that you are an influencer visiting on behalf of Mackenzie Beesley when you arrive at the restaurant.
Content reel is needing to be posted within 3 days of your visit given Halloween timeline
The FTC requires creators to clearly disclose any promotional relationship, even if it’s just free food, early access, or a product to test. To stay compliant, your disclosure must be easy to see and understand. You can use: “ad,” “sponsored,” or phrases like “Partnered with [Brand] to try this out” or “Gifted by [Brand].
Our goal is to generate buzz around Who’s Spooky, Cream City Concepts’ Halloween takeover. We’re looking to highlight the unique atmosphere, showcase themed food and drinks, and position the pop-up as the must-visit spot for Halloween in Milwaukee.
Here’s what we’d love you to capture:
🎃 Atmosphere & Decor – immersive Halloween vibe, spooky details, and group fun
🍹 Themed Drinks – highlight creative cocktails and presentation
🍴 Food Items – fun, sharable bites that fit the theme
👻 The Experience – show your followers why this is the best spot to celebrate spooky season
📸 Tone: Fun, spooky, playful, and sharable—perfect for Halloween vibes
🕷️ Content Ideas:
A boomerang of clinking themed cocktails under eerie lights
Flat-lay of themed food & drinks with spooky décor in the background
A “walk-through” moment to capture the Halloween transformation
Group cheers with your crew in costume or festive outfits
Casual, fun, and Halloween-forward. Playful puns and calls-to-action encouraged. Use phrases like “Spooky season done right,” “Halloween vibes only,” or “Grab your ghouls and get here.” Encourage urgency with “limited-time” and “pop-up.”
Be sure to tag @whosonlayton
Caption Example:
"🎃👻 Halloween done right = spooky cocktails, scary-good eats, and creepy-cool vibes at Who’s Spooky! Don’t miss this limited-time pop-up at @whosonlayton—grab your ghouls and make it a night out."
📌 Tag: @whosonlaytonmke (collaboration post required)
🏷️ Hashtags: #WhosOnLayton