Weāre inviting creators to experience two of Cream City Conceptsā immersive holiday pop-upsāeach with its own distinct festive personality.
At Oak Barrel, youāll step inside Miracle on Third Street ā a Vintage Holiday Winter Wonderland meets Santaās Workshop. Think nostalgic dĆ©cor, twinkling lights, warm holiday energy, and beautifully crafted seasonal cocktails.
At Whoās on Layton, weāre transforming the space into Whoās Ville ā a bold, colorful, and whimsical world inspired by Grinch-y mischief. Over-the-top decorations, themed drinks, specialty dishes, and a total holiday takeover set the stage for highly sharable content.Both experiences are limited-time holiday pop-ups designed to surprise, delight, and photograph beautifully. Perfect for cozy date nights, festive outings, or fun group content.
Offer Details:
Influencers may select ONE of the two pop-ups to feature. Each experience includes a complimentary visit for up to 4 guests:
š Miracle on Third Street ā Oak Barrel
Enjoy:
ā
Holiday cocktails tasting
ā
$75 food comp tab
š Oak Barrel ā Miracle on Third Street Pop-Up
š Whoās Ville ā Whoās on Layton
Enjoy:
ā
Holiday cocktails + themed food
ā
$110 comp tab
š Whoās on Layton ā Whoās Ville Pop-Up
š Visit Window: Now through December 18th, between 6pm-10pm
Weād love to get creators in as soon as possible to maximize holiday buzz.
š Please share that you are an influencer visiting on behalf of Mackenzie Beesley when you arrive at the restaurant.
The FTC requires creators to clearly disclose any promotional relationship, even if itās just free food, early access, or a product to test. To stay compliant, your disclosure must be easy to see and understand. You can use: āsponsored,ā or phrases like āPartnered with [Brand] to try this outā or āGifted by [Brand].
Our goal is to generate excitement and awareness around Cream City Conceptsā two holiday pop-upsāeach delivering a completely unique seasonal experience. Weāre looking for creators to capture:
For Both Pop-Ups:
⨠Atmosphere & Decor ā immersive, themed spaces full of holiday spirit
š¹ Holiday Drinks ā showcase presentation, creativity, and seasonal flair
š½ļø Food Features ā sharable items that match each theme
š The Experience ā show why these are the must-visit Milwaukee pop-ups of the season
Miracle on Third Street Specifics:
Retro, vintage holiday vibes
Cozy, warm, classic Christmas energy
Santaās Workshop details, twinkling lights, nostalgic dĆ©cor
Whoās Ville Specifics:
Bright, bold, whimsical Whoville aesthetic
Grinch-inspired touches
Fun, quirky, over-the-top dƩcor perfect for video transitions
šø Tone:
Festive, cozy, fun, vibrant, and highly sharable ā think holiday magic meets seasonal indulgence.
š¬ Content Ideas:
A walkthrough of the full holiday transformation
Clinking holiday cocktails under festive lights
Flat-lay of themed food & drinks with dƩcor in the background
Before/after doorway reveal of each pop-up space
Warm, fun, festive, and holiday-forward. Lean into excitement and limited-time urgency. Encourage playful language like:
āHoliday magic unlockedā
āWinter wonderland vibesā
āFestive sips + cozy bitesā
āGrab your crew and celebrate the seasonā
Include CTAs:
āDonāt miss this limited-time pop-up,ā āHappening now,ā āOnly here for the season.ā
Tag: @oakbarrelmilwaukee or @whosonlaytonmke ((Collaboration post required)
Hashtags: #WhosOnLaytonMKE or #OakBarrelMKE