Approved Atlanta, GA and Virginia-based creators will receive $50 via PayPal ($25 to purchase two 4-packs of any Waterbird canned cocktail + $25 creator compensation) in exchange for an Instagram Reel and/or TikTok Video featuring Waterbird. This campaign is for NEW PRODUCT only. Please reference OLD/NEW photo.
🎯 Your Mission
Grab Waterbird in store and show your audience how it fits into your weekend. Think pregames, tailgates, lake days, rooftop hangs, or whatever chaos your group gets into. Keep it real with no stiff ads and no forced moments. Just you, your people, and Waterbird in the mix.
📍 Where to Find It
Waterbird is available throughout Virginia and Georgia, with expanding nationwide distribution. Check the “Find Waterbird” locator at waterbird.com to hit the closest spot.
👍 Who’s a Match?
Perfect for creators who post about: weekend hangs, tailgates, lake days, pregames, sports, meme-forward content, and chaotic humor.
⭐️ Important Details:
Compensation: $50 via PayPal
Scheduling: If approved, please complete scheduling request form using the link in the approval email. Check the “Find Waterbird” locator at waterbird.com for the most convenient location to pick up to put into the form. Will confirm and issue 1st payment via Paypal
Posting Timeline: Post within 7–9 days of purchase
Compliance: Use a disclosure like “Partnered with Waterbird”
Support: Email aaron@tryrelish.com or joel@tryrelish.com
Your role is to show how Waterbird fits naturally into your weekend: the tailgate run, the pregame lineup, the watch party setup, the golf cart cooler, whatever your version looks like. Keep it simple and real. Lean into the humor and the chaos that already happens.
Reminder: You can’t show yourself actually drinking (no liquid-to-lips shots), but you can show everything before and after.
Your content should feel like: a high energy pregame, tailgate chaos, lake day recap, golf course hangs, and/or game day content.
DO
HAVE FUN AND BE CREATIVE!
Have a super organic feel
Record VO in the first person
Show product clearly
DO NOT
Submit content featuring anyone under the age of 21
Promote overconsumption, intoxication, or irresponsible drinking
Actively drink while swimming in pool, lake, or beach (any body of water) or playing sports.
Drink while driving golf cart, car, or boat
Compare product to those of any competitor
Show other alcohol brands in your content
Must tag @waterbirdspirits
Suggested talking points (pick 1–2):
What you're sipping it for (pregame, tailgate, golf hang, etc.)
Talk about the quality of the liquid and how enjoyable it is to drink (in your own words)
New branding look (focus on Waterbird's cool branding in general)
Add your voice: humor, sports, unhinged, etc.
#Waterbird