Relish and inKind teamed up to bring Houston Relishers together at City Cellars, a local spot making the comeback everyone's been waiting for. Approved creators receive a reserved seat at this event plus $100 in inKind credit for food and drinks.
City Cellars closed in 2023, then came back bigger on Buffalo Bayou in the East River development. Houstonians voted it Favorite New Restaurant and Favorite Outdoor Dining in 2025.
🎬 What you create: 1 Instagram Reel showing your City Cellars visit and how inKind works. TikTok video optional.
💸 Out of pocket: Your $100 inKind credit is yours alone. Your guest cannot redeem their own separate inKind credit. Their food and drinks come out of your $100, and anything beyond that is covered by you.
📅 Post window: 7-9 days after the event. All posts due by September 26, 2026.
👤 Who's a match: Houston creators (bonus: wine, cocktails, foodie lovers)
📍 Locations: 2850 Riverby Rd Suite 110, Houston, TX 77020
🕒 Available: Thursday, September 17, 2026, arrive by 6:00-6:15 PM (event runs 6-8 PM or later)
⚠️ Important: Schedule within the platform as soon as you're approved to lock in your spot. Spots are limited and may be released to other creators if you wait. Post within 7-9 days of the event. All posts due by September 26. Late posts may be flagged.
This is a chance to connect with other Houston Relishers and back a local spot that earned its comeback. Show up, order what looks good, and let inKind cover the tab.
Here is how it works:
Once you receive your approval email, schedule your spot on the Relish platform right away. Spots are limited and may be released to other creators if you wait.
Show up to City Cellars on Thursday, September 17. Plan to arrive around 6:00 to 6:15 PM so the event starts smoothly. The event runs from 6 to 8 PM or later. Your $100 inKind credit is yours to use on food and drinks. Bring a guest if you want, but they cannot redeem their own separate inKind credit. Their food and drinks come out of your $100, and anything beyond that is on you.
Film your content and post your Reel within 7-9 days of the event. All posts are due by September 26. Then submit your post on the Relish platform.
📩 Keep an eye on your emails. That is how we send approvals, reminders, and updates. If you miss a message, it can hold up or cancel your campaign.
📧 Support: support@tryrelish.com for basic inquiries
Mood: Elevated but easygoing, with the event energy and the food and drinks front and center.
Do
Show the inKind app and how you check in or redeem your credit
Lead with a cocktail or wine pour, close up on the glass and garnish
Capture the plates as they land on the table
Don't
Film in a dead or empty room
Skip the food and drinks
Do not use copyrighted music.
Ideas to get you started
Order the seafood linguine and let the fork twirl do the talking.
Show your table checking in with the inKind app before the first sip.
Toast with another Houston Relisher and capture the moment together.
Walk your followers through the patio and dining room like a local.
End with your honest take on why City Cellars deserves the hype.
Your caption must include:
Tag @citycellarshtx, @inkind.app and @localrelishers
Mention which location you visited
Everything else is yours. Have fun with it.
🤝 FTC disclosure: You must clearly say this is a partnership. Use "Partnered with City Cellars HTX" somewhere in your caption.
Send a collab request to @citycellarshtx and @inkind.app
These hashtags are suggested but not required: #htxrelishers #CityCellarsHTX #HoustonEats #inkind