🍿 Pop With Purpose: Purplesful Popcorn Launches at Kroger

Purplesful Snacks
Interstate 45 North, Willis, TX and 1 more

What you will receive

Approved Houston-based creators will receive a $50 cash payment via PayPal ($20 to purchase Purplesful Popcorn at Kroger + $30 compensation) in exchange for an Instagram Reel that highlights how Purplesful Popcorn turns everyday snacking into a good deed.

🎯 Your Mission

Head to your local Houston area Kroger, find Purplesful Popcorn on the Natural & Organic endcap, and share your favorite way to snack with purpose.

Show your audience how every bag helps feed children in need — more than 170,000 meals donated and counting!

Focus on the creamy, delicious flavor of purple corn, its antioxidant-rich benefits, and how doing good can taste great.

📍 Where to Find It

Purplesful Popcorn is available now in END CAP Displays in the natural/organic section at Kroger in stores across the Houston market

👍 Who’s a Match

Local creators, family foodies, better-for-you snack lovers, health-conscious shoppers, parents, teachers, and anyone who believes snacks can make a difference.

⭐️ Important Details

  • Compensation: $50 cash total via PayPal ($20 to schedule/purchase, $30 upon posting)

  • Posting Timeline: Content must go live within 7–9 days of visiting Kroger

  • Scheduling: Please fill out schedule request using link when approved - Please review locations below:

  • Store locator:

12065 INTERSTATE HWY 45 N, WILLIS, TX, 77318
9703 BARKER CYPRESS RD, CYPRESS, TX, 77433
2700 W GRAND PKWY N, KATY, TX, 774491
8861 UNIVERSITY BLVD, SUGAR LAND, TX, 77479
341 S LOOP 336 W, CONROE, TX, 773042
2030 MARKET PLACE DR, NEW CANEY, TX, 77357
20168 EVA ST, MONTGOMERY, TX, 77356
1920 W LEAGUE CITY PKWY, LEAGUE CITY, TX, 77573
1712 SPRING GREEN BLVD, KATY, TX, 77494
20355 CYPRESSWOOD DR, CYPRESS, TX, 77433
5730 SEAWALL BLVD, GALVESTON, TX, 77551
1035 N SHEPHERD DR, HOUSTON, TX, 77008
5150 BUFFALO SPEEDWAY, HOUSTON, TX, 77005
4747 RESEARCH FOREST DR STE 300, SPRING, TX, 77381
1505 WIRT RD, HOUSTON, TX, 77055
2303 BOONVILLE RD, BRYAN, TX, 77808
8000 RESEARCH FOREST DR STE 300, SPRING, TX, 77382

Note: FTC compliance requires clearly stating partnerships. Use a phrase like “Partnered with Purplesful Popcorn” in your caption.

Description

Snack happy and give back. Purplesful Popcorn combines bold flavor with a bold mission — feeding kids in need with every bag sold.

Highlight how Kroger now carries this purpose-driven popcorn made from naturally purple corn, rich in antioxidants and fiber.
Bring your followers along for your snack run, show where to find it in-store, and share your honest taste reaction — whether it’s your new movie-night favorite or your go-to after-school snack.

About brand

Husband and wife team Matthew and Jasmin von Teichman launched Purplesful with the goal of finding a new way to support kids charities, through a meaningful chunk of Corporate profits. They created the mission before the Product and eventually discovered Purple popcorn as the perfect product to do that!

Visuals & Theme

  • Film your Kroger snack run and show the Natural & Organic endcap display

  • Capture your first taste or unboxing moment — authentic and fun

  • Emphasize that each purchase helps feed children in need

  • Show the rich color and texture of the popcorn

  • Vibe: wholesome, feel-good, bright, and uplifting

  • Music: trending audio or light background music that fits an upbeat, community-driven tone

Caption

  • Tag @purplesfulsnacking and @krogerco

  • Mention that Purplesful Popcorn is available now on Kroger’s Natural & Organic endcap

  • Call out the mission: “Every bag helps feed children in need.”

  • Add a personal note — how you snack with purpose or share with your family

  • Keep the tone authentic, positive, and encouraging

Hashtags & mentions

#PurplesfulPopcorn #PopWithPurpose #SnackGoodDoGood #KrogerFinds

Don’t forget to tag @purplesfulsnacking as a collaborator!

Website

More about brand

Event date

January 12, 2026 to February 28, 2026

Age

Not specified

Instagram content

Reel