Approved Indianapolis, Grand Rapids, Nashville, and Savannah-based influencers are invited receive a $100 product pickup comp to highlight Papa Murphy’s for easy, crowd-pleasing summer family pizza nights in exchange for an Instagram Reel.
Showcase the value and versatility of grabbing multiple pizzas, sides, salads, and desserts for family nights, backyard gatherings, game nights, or easy entertaining all season long. Pick up your pizzas fresh, bake them at home, and capture the satisfying moment they come out of the oven hot, melty, and ready to share.
Creators will receive a fully comped pick-up experience, including multiple large pizzas, sides, and drinks to showcase a fun family pizza night.
⭐️ Important Details
Exchange: $100 in free store product for pickup (Meal for a reel)
Scheduling: Creators must make an appointment within a week of approval. Approved creators can select date/times.
Posting: Content must go live 7–9 days after your visit — ALL CONTENT MUST BE POSTED BY JULY 31st
Need Help? Please email jeremy@tryrelish.com and support@tryrelish.com
FTC Compliance: Clearly disclose any promotional relationship. Even if it’s just free food or gifting, your disclosure must be easy to see and understand. Use “ad,” “sponsored,” or phrases like “Partnered with Papa Murphy’s to try this out” or “Gifted by Papa Murphy’s.”
Papa Murphy’s makes summer nights easy and delicious with their Take ‘N’ Bake pizzas. Pick up fresh, oven-ready pizzas and bake them at home for that perfect hot, melty experience with zero prep stress.
For this campaign, you’ll pick up a summer feast of your choice, including pizzas, sides, desserts, and drinks and bring them home to bake fresh in your own oven. Capture the satisfying straight-from-the-oven moment and show how easy it is to turn a simple pickup into a full family meal.
Focus on the value and versatility of mixing and matching classic pizzas for any occasion — family dinners, backyard hangouts, game nights, or effortless weeknight meals. Highlight the bubbling cheese, golden crusts, and the convenience of serving multiple pizzas with zero prep.
Position Papa Murphy’s as the easy, affordable way to feed a group and bring people together all summer long with fresh-baked pizza made at home.
Please Include in Your Reels:
Picking up your Papa Murphy's feast — Highlighting the in-store moment
Show the “before bake” moment — fresh, uncooked pizzas ready to go into the oven
Baking moment — melting cheese, bubbling toppings, and golden crust as they come out of the oven
Cutting the pizza with a strong cheese pull or gooey slice stretch (capture that fresh-baked payoff)
Highlight the variety/value angle — multiple classic pizzas for sharing, feeding a group, or easy summer hosting
Vibe: easy summer meals, value-driven, family-friendly, effortless entertaining, fresh-baked at home energy
Please Include in Your Reels:
Thank you @papamurphys ❤️
Highlight how easy and fun it is to pick up, bake, and enjoy fresh pizza at home perfect for summer family nights, gatherings, and busy evenings
Mention the quality ingredients and why Papa Murphy’s is a simple, reliable go-to for family meals and entertaining all summer long!
📍 Location: City/location that you visited
🌐 Website: papamurphys.com
📱 Instagram: @papamurphys
#PapaMurphys #TakeNBake #PizzaLovers #FamilyPizzaNight #SummerNights
And don’t forget to tag @papamurphys as a collaborator on your post!