🧊 IceBeanie® Is Changing Migraine Relief in NY METRO & NJ!

IceBeanie
635 Lexington Avenue, Clifton, NJ

What you will receive

Approved NY Metro & NJ-based creators will receive $50 total compensation via PayPal ($35 to purchase IceBeanie at a nearby CVS (Retail $29.99) & $15 upon posting) for posting an Instagram Reel.

šŸŽÆ Your Mission
Pick up IceBeanie at select CVS locations in NY Metro - pop it in the freezer, and capture your real experience once you put it on. No scripts. No acting. Just your honest reaction and how it fits into your real life.

✨About IceBeanie

Featured on Shark Tank & partnering with Mark Cuban, IceBeanie is the #1 Original cold therapy cap for migraines, headaches, hangovers, recovery, and swelling relief. Differentiated by proprietary gel-tech for longer cooling times and full-head coverage, including the top of the head—unlike other knockoffs.

ā— Shark Tank – turned skepticism into a success story with Investment from Mark Cuban!

ā— Trusted by Olympic Gold Medalists, UFC champions, health-conscious consumers, Harvard medical doctors, and post-surgery patients.

šŸ“ Where to Find It
IceBeanie is available in select CVS locations. Relish will assign a specific store based on proximity and inventory to ensure a smooth visit.

NYC & NJ Area CVS
Locations Link: NYC METRO CVS

šŸ™Œ Who’s a Match
Lifestyle, mom, wellness, and everyday-life creators. If you’ve ever dealt with headaches, stress, overstimulation, long days, or just needed relief at home, this campaign is for you.

⭐ Important Details

  • Total Compensation: $50 per creator via Paypal ($35 to purchase IceBeanie at CVS $29.99 retail, $15 upon posting)

  • Deliverable: 1 Instagram Reel - Don’t forget to tag @icebeanie as a collaborator

  • Scheduling: Creators will fill out schedule request form, provide preferred Paypal, confirm best location from link above!

  • Final Payment: Post to socials, upload to platform, email aaron@tryrelish.com with Paypal

  • Timeline: Content must post within 7-9 days of scheduled visit to CVS to pickup IceBeanie

Need help? Email jeremy@tryrelish.com

FTC: Clearly disclose the partnership (ex. ā€œPartnered with IceBeanieā€)

Description

IceBeanieĀ® is the #1 original cold therapy cap, featured on Shark Tank with Mark Cuban. Designed for migraines, headaches, hangovers, and recovery, it stands out with proprietary gel technology for longer cooling and full-head coverage.

This campaign is about a moment people don’t expect to enjoy as much as they do.

Creators use IceBeanie in real life—freeze it, wear it when needed, and capture the first reaction. The pause, the shift, the ā€œoh wowā€ moment when relief hits.

No scripts. No overthinking. Just a real experience on camera.

This works because it’s relatable. Headaches and long days happen, and this shows a real solution in a real moment—not a polished ad.

The better the reaction, the better the content.

About brand

IceBeanie is designed to live in your freezer, but the experience is the surprise. This campaign is about that moment. The second you put it on. The reaction you didn’t expect. The feeling that makes you stop what you were planning to do and just enjoy the relief. Creators should focus on the experience, the sensation, and how it fits naturally into their day. This is not a tutorial or a product breakdown. It’s a real-life moment worth sharing.

Visuals & Theme

Please include in your Reel:

  • In-store moment at CVS picking up IceBeanie

  • Putting IceBeanie on straight from the freezer

    & first reaction on camera

  • Calm, real, relatable setting

  • Mention the deal from Shark Tank & Mark Cuban bringing this solution to headache sufferers everywhere

  • Mention it is the #1 original cold therapy cap for migraines

Keep it natural and personal. Think ā€œthis is my lifeā€ energy, not staged content.

Caption

Please tag @icebeanie and tag @icebeanie as a collaborator!

Share:

  • Why you were excited or curious to try it

  • Featured on Shark Tank partnering with Mark Cuban!

  • How it felt when you put it on

    & When you would actually use it in real life

  • Where you found it (CVS)

Captions should feel conversational and honest. No medical claims.

Hashtags & mentions

#IceBeanie, #sharktank #HeadacheRelief, #MigraineRelief

Don’t forget to tag @icebeanie as a collaborator.

Website

More about brand

Event date

April 20, 2026 to May 20, 2026

Age

Not specified

Instagram content

Reel