Approved NY Metro & NJ-based creators will receive $50 total compensation via PayPal ($35 to purchase IceBeanie at a nearby CVS (Retail $29.99) & $15 upon posting) for posting an Instagram Reel.
šÆ Your Mission
Pick up IceBeanie at select CVS locations in NY Metro - pop it in the freezer, and capture your real experience once you put it on. No scripts. No acting. Just your honest reaction and how it fits into your real life.
āØAbout IceBeanie
Featured on Shark Tank & partnering with Mark Cuban, IceBeanie is the #1 Original cold therapy cap for migraines, headaches, hangovers, recovery, and swelling relief. Differentiated by proprietary gel-tech for longer cooling times and full-head coverage, including the top of the headāunlike other knockoffs.
ā Shark Tank ā turned skepticism into a success story with Investment from Mark Cuban!
ā Trusted by Olympic Gold Medalists, UFC champions, health-conscious consumers, Harvard medical doctors, and post-surgery patients.
š Where to Find It
IceBeanie is available in select CVS locations. Relish will assign a specific store based on proximity and inventory to ensure a smooth visit.
NYC & NJ Area CVS
Locations Link: NYC METRO CVS
š Whoās a Match
Lifestyle, mom, wellness, and everyday-life creators. If youāve ever dealt with headaches, stress, overstimulation, long days, or just needed relief at home, this campaign is for you.
ā Important Details
Total Compensation: $50 per creator via Paypal ($35 to purchase IceBeanie at CVS $29.99 retail, $15 upon posting)
Deliverable: 1 Instagram Reel - Donāt forget to tag @icebeanie as a collaborator
Scheduling: Creators will fill out schedule request form, provide preferred Paypal, confirm best location from link above!
Final Payment: Post to socials, upload to platform, email aaron@tryrelish.com with Paypal
Timeline: Content must post within 7-9 days of scheduled visit to CVS to pickup IceBeanie
Need help? Email jeremy@tryrelish.com
FTC: Clearly disclose the partnership (ex. āPartnered with IceBeanieā)
IceBeanieĀ® is the #1 original cold therapy cap, featured on Shark Tank with Mark Cuban. Designed for migraines, headaches, hangovers, and recovery, it stands out with proprietary gel technology for longer cooling and full-head coverage.
This campaign is about a moment people donāt expect to enjoy as much as they do.
Creators use IceBeanie in real lifeāfreeze it, wear it when needed, and capture the first reaction. The pause, the shift, the āoh wowā moment when relief hits.
No scripts. No overthinking. Just a real experience on camera.
This works because itās relatable. Headaches and long days happen, and this shows a real solution in a real momentānot a polished ad.
The better the reaction, the better the content.
Please include in your Reel:
In-store moment at CVS picking up IceBeanie
Putting IceBeanie on straight from the freezer
& first reaction on camera
Calm, real, relatable setting
Mention the deal from Shark Tank & Mark Cuban bringing this solution to headache sufferers everywhere
Mention it is the #1 original cold therapy cap for migraines
Keep it natural and personal. Think āthis is my lifeā energy, not staged content.
Please tag @icebeanie and tag @icebeanie as a collaborator!
Share:
Why you were excited or curious to try it
Featured on Shark Tank partnering with Mark Cuban!
How it felt when you put it on
& When you would actually use it in real life
Where you found it (CVS)
Captions should feel conversational and honest. No medical claims.
#IceBeanie, #sharktank #HeadacheRelief, #MigraineRelief
Donāt forget to tag @icebeanie as a collaborator.