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🐟 DC: Whole Fillet American Tuna at MOM’s Organic Market

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Washington, DCOctober 27, 2026 to November 25, 2026Hosted by American Tuna

Benefits

What you'll receive

American Tuna is caught one by one by American fishing families and hand-packed as whole fillets, and you can grab it at MOM’s Organic Market. Approved Relishers get paid to shop their local store and show their followers what makes this tuna different.

Most canned tuna is cooked twice before it reaches you. American Tuna is packed raw and cooked once in the can, so it comes out as whole albacore fillets that look and taste more like fresh seafood. Every can lists the boat, captain, and port it came from. Right now, American Tuna wants DC shoppers to know they can find it at MOM’s Organic Market, and you’re the one showing them.

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👤 Who’s a match: DC / Northern Virginia Relishers (bonus: foodie, recipes, wellness)

💰 Payment: $75 for posting and completing the survey, plus $25 to cover the product purchase when you schedule your visit. Amount received may vary due to PayPal fees.

🎬 What you create: Instagram Reel (TikTok Video optional)

📍 Locations: Find your store here: https://momsorganicmarket.com/all-locations/. Check the store list before applying. To make sure the store you visit carries the product, choose your location from the link provided.

🕒 Available: Based on store hours.

Overview

About this campaign

⚠️ Important ⚠️

Everything below is your step-by-step guide to completing this collab, from approval to payment. Come back to it anytime you’re unsure what’s next. Pay extra attention to anything in bold.

You can only complete this collab once you’re approved. Don’t start anything until you get your approval email.

Here’s how it works:

  • 1️⃣ Once approved: schedule within 3 days

    • Submit your schedule request within 3 days of approval. Use the link in your approval email.

    • In your request, pick a store from the store locator link in this brief and add your preferred date and time, and confirm your PayPal email.

    • Pick a date no later than 12 days after your approval, and make sure it’s one you can make. If 7 days pass with no action, your spot may go to the next Relisher in the queue.

    • You’ll get an email when your appointment is created. It will also show on your Relish dashboard.

    • Your $25 for the product is sent between when your appointment is created and your appointment date. Timing depends on the PayPal queue.

  • 2️⃣ Once your appointment is set: shop by that date

    • You can visit any day up to your appointment date. Don’t visit before your appointment is created.

    • At the store, buy 2 cans of American Tuna, each a different variety. Most cans cost about $9. Your $25 covers your purchase.

    • The store won’t know about the collab, so don’t film other shoppers or staff.

    • Keep your receipt just in case.

  • 3️⃣ Once you’ve shopped: post within 7 days, submit your link, and complete the survey

    • Film your content and post within 7 days of your visit. After 9 days, your account may be flagged.

    • Submit your post link on the Relish platform. Your collab won’t show as complete until you do.

    • Then complete the survey (https://wkf.ms/4jKUsZN). Your payment is only sent once the survey is done.

  • 4️⃣ Once everything’s done: get paid within 7 working days

    • Your final $75 is sent within 7 working days of completing everything above.

❓ FAQs

Have a question that’s not answered here?

📧 Support: support@tryrelish.com for basic inquiries

📧 Payments: hello+payments@tryrelish.com for payment inquiries

📩 Keep an eye on your emails. That is how we send approvals, reminders, and updates. If you miss a message it can hold up or cancel your campaign.

Deliverables

What you'll create

Creators should expect to publish on every listed platform for this campaign.

Instagram

Reel

TikTok

Video

Creative brief

Creative direction

Visual tone

This section is about what goes in your video.

⚠️ Important ⚠️

➡️ The Do’s and Don’ts are a must.

➡️ The video ideas are here to help, so use one or bring your own idea.

➡️ A Relish rep may reach out if your content doesn’t follow the brief.

Mood: Warm, real, and everyday. Premium without feeling precious, with your local store front and center.

Required must-dos

  • Show the MOM’s Organic Market logo or sign as you walk into the store.

  • Show the store with a quick walkthrough or zoom-in.

  • Film the American Tuna cans on the shelf.

  • Name MOM’s Organic Market on camera.

  • Feature at least two different American Tuna varieties.

  • Open the can on camera and show the whole fillets inside.

  • Make a recipe at home with American Tuna.

Absolutely do nots

  • Don’t use heavy filters.

  • Don’t over-stage your shots.

  • Don’t use a scripted voiceover.

  • Don’t make a basic tuna-and-mayo recipe.

  • Do not use copyrighted music.

Video ideas

Need a starting point? These are what the brand is looking for.

  • My store, my tuna: Walk past the MOM’s Organic Market sign, say why you shop there, grab two cans, then end on your plate.

  • The lid lift: Ask followers to guess what’s inside, pop the lid slowly to show the whole fillets, then build your recipe around them.

  • Five-minute fancy: Open both cans, add the fillets to a quick salad, toast, or bowl, then end on your first bite.

  • Boat to plate: Zoom in on the vessel, captain, and port printed on the lid, then show the meal that tuna became.

  • Straight from the source: Pick a recipe from American Tuna’s website, film each step, then show the finished dish next to your cans.

Caption cues

This section is about what goes in your written caption.

Your caption must include:

  • Tag @americantuna, @momsorganicmarket, and @localrelishers

  • Mention which location you visited

  • Mention 20% off at AmericanTuna.com with code TUNATIME20

Everything else is yours. Have fun with it.

🤝 FTC disclosure: You must clearly say this is a partnership. Use “Partnered with American Tuna” somewhere in your caption.

Hashtags and mentions

Collab request (required): @americantuna | Collab request (optional): @momsorganicmarket, @localrelishers

Hashtags (optional): #DCRelishers, #AmericanTuna, #WholeFilletTuna

Visit details

Where and when

October 27, 2026 to November 25, 2026

1 location across the campaign area

Brand context

Meet American Tuna

American Tuna (AT) was founded by six San Diego fishing families in 2004 to promote sustainable pole & line, one-by-one caught fishing methods. All tuna is caught in the North Pacific Ocean and sourced directly from generational fishing families (no middlemen) and their U.S. Flagged Vessels. We are the only national tuna brand that is hand-packed in the domestic U.S. (OR & WA) and every can is traceable to the boat - can top labels list the Vessel Name, Captain, and Port City. Our Wild Albacore Tuna Fillets are cooked in the can only once, retaining all omega-3s & flavor – do not drain! No water, oil, vegetable broth or fillers added. MSC Certified, Gluten Free, Dolphin & Turtle Safe, International Pole & Line Foundation member, and 2026 Partner with the Monterey Bay Aquarium’s Seafood Watch program; our fishing methods are Green Best Rated. American Tuna is sold in Whole Foods nationwide, Erewhon, Bristol Farms, Jimbo's, Nugget, Gelson's (launching March '26), and other specialty/premium retailers, cafes, and restaurants.

Website and social links

Washington, DC

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