🍸 Bier Collective: Downriver Signature Cocktail Night

Bier Collective
20030 Vreeland Road, Woodhaven, MI and 2 more

What you will receive

Approved Detroit and local downriver creators (and a +1) will receive a $120 food & beverage comp in exchange for an Instagram Reel that brings Bier Hospitality Group’s signature cocktails and crave-worthy dishes to life.

🎯 Your Mission?

Visit one of the Bier Hospitality Group locations and showcase a cocktail-forward night out or Sunday Brunch that includes food dishes and specials.

Bier Collective Locations:

  • West Jefferson Bar & Grille - 34961 W Jefferson Ave, Rockwood, MI 48173

  • Bierhaven Kitchen & Bar - 20030 Vreeland Rd, Woodhaven, MI 48183

  • Bierkeller Tavern & Eatery - 20085 Goddard Rd, Taylor, MI 48180

⭐️ Important Details

  • Exchange: $120 food and beverage comp, meal for a reel experience

  • Scheduling: Schedule in the platform for locations and times available (2-day buffer). Bierhaven and Bierkeller offer Sunday Brunch!

  • Posting Timeline: Post within 7–9 days of visiting Biercollective

  • Support: Please email jeremy@tryrelish.com or support@tryrelish.com

FTC Note: Please disclose the partnership (e.g., “Partnered with Original Crumbs”).

Description

Bring your audience out with you to any one of the three Bier Hospitality Group locations and show a great experience of visiting these neighborhood faves with a cocktail centric approach and dishes for a night out or Sunday Brunch.

  • West Jefferson Bar & Grille in Rockwood

  • Bierhaven Kitchen & Bar in Woodhaven

  • Bierkeller Tavern & Eatery in Taylor

Highlight specialty cocktails or martinis and show the garnish, the glass, and your first sip reaction. Feature a standout dish from the location you visit. Think wings, burgers, schnitzel, spaetzle bowls, steak plates, or brunch favorites.

The goal is simple. Make your audience feel like they are there with you and give them a reason to visit this week.

Keep it social, upbeat, and real. These are neighborhood spots built for happy hour, brunch, date night, and nights out with friends.

About brand

Bier Hospitality Group operates three neighborhood bar and restaurant concepts: West Jefferson Bar & Grille, Bierhaven Kitchen & Bar, and Bierkeller Tavern & Eatery. Each location has its own vibe, but all share a strong cocktail program and craveable, comfort-driven food. From martinis and seasonal cocktails to burgers, spaetzle bowls, schnitzel, wings, and brunch favorites, Bier Hospitality Group is built around great drinks, hearty dishes, and a fun, social atmosphere. It is where locals go for happy hour, game days, brunch, and nights out with friends.

Visuals & Theme

Please Include in Your Reels:

  • Start with an exterior shot of the location you choose and inside ambiance

  • Capture the bar energy and specialty cocktail being poured like the espresso martini, margarita, or salted Caramel White Russian

  • Highlight the hero shots of your dinner or brunch, cocktails and appetizers

  • Cut into it, dip it, drizzle it, break it open, or cheers with glasses

  • Include table shots with friends or date night vibes

Tone should feel lively, inviting, and local.
Think happy hour energy, weekend brunch fun, or a casual night that turns into a full evening out.

Caption

Please Tag @biercollective and request a collaboration!

  • Mention which location you visited

  • Call out the cocktail by name

  • Share the dishes you liked most for dinner or brunch

  • Shout out to 2-3 of the week night specials and/or Sunday Brunch below for your location

  • Add a quick tasting note in your own voice

  • Invite your audience to grab friends and check it out

Some Specials to Highlight of where you visited Include 2-3 and/or Sunday Brunch


West Jefferson Specials:  

Monday:  Pizza special:  Large 1 topping pizza $9

Thursday:  NY strip with 2 sides $17 

Saturday:  1/2 slab ribs $12, full slab $16:  Both with classic side and coleslaw.  

Bierhaven Specials: 

Tuesdays: Broasted Chicken Dinner 4pc chicken dinner with mac n' cheese and coleslaw $13.99

Wing Wednesday: Small bone in or boneless wings $5

Thursdays: 8oz choice sirloin with mashed potatoes and broccoli:  $13.99

Sunday:  1lb Prime Rib with 2 sides $19.99 (2pm to 10pm while supplies last)

Brunch Sundays 10am to 2pm

Bierkeller:  

Mondays: $9 Burger Night.  Specialty and custom burgers change monthly. 

Tuesdays: Trivia 7pm to 9pm, $2 off all tequila 9pm to close

Brunch Sundays 10am to 2pm

Hashtags & mentions

#WestJeffersonBar #Bierhaven #Bierkeller #DownriverEats #DetroitEats #CocktailNight #BrunchVibes

and dont forget Tag @biercollective and request a collaboration!

Website

More about brand

Event date

March 6, 2026 to March 31, 2026

Age

Not specified

Instagram content

Reel