š Baltimore: Prickleeās Real Fruit Hydration Hits Wegmans
Benefits
What you'll receive
Pricklee has officially launched at Wegmans, with all 4 flavors on Baltimore area shelves. Approved Relishers get paid to find all 4 flavors and share the news with their followers.
Pricklee is real fruit hydration made from real prickly pear, with zero fake stuff. The electrolytes and antioxidants come from the fruit itself, and it tastes best cold. Now itās at Wegmans, and Baltimore Relishers get to break the news.
āāāāāāāāāāāāāāāāāāāā
š¤ Whoās a match: Baltimore Relishers
š° Payment: $35 for posting and completing the product feedback form, plus $15 to cover the product purchase when you schedule your visit. Amount received may vary due to PayPal fees.
š¬ What you create: Instagram Reel. TikTok Video optional.
š Locations: Find your store here: Wegmans MD Stores. Check the store list before applying. To make sure the store you visit carries the product, choose your location from the link provided.
š Available: Based on store hours. Store hours may change around the holidays, so check before you visit.
Overview
About this campaign
ā ļø Important ā ļø
Everything below is your step-by-step guide to completing this collab, from approval to payment. Come back to it anytime youāre unsure whatās next. Pay extra attention to anything in bold.
You can only complete this collab once youāre approved. Donāt start anything until you get your approval email.
Hereās how it works:
1ļøā£ Once approved: schedule within 3 days
Submit your schedule request within 3 days of approval. Use the link in your approval email.
In your request, pick a store from the store locator link in this brief and add your preferred date and time, and confirm your PayPal email.
Pick a date no later than 12 days after your approval, and make sure itās one you can make. If 7 days pass with no action, your spot may go to the next Relisher in the queue.
Youāll get an email when your appointment is created. It will also show on your Relish dashboard.
Your $15 for the product is sent between when your appointment is created and your appointment date. Timing depends on the PayPal queue.
2ļøā£ Once your appointment is set: shop by that date
You can visit any day up to your appointment date. Donāt visit before your appointment is created.
At the store, buy 4 cans of Pricklee, one of each flavor: Prickly Pear, Strawberry, Wild Berry, and Watermelon. Each costs $2 right now with the 2 for $4 promo. Your $15 covers your purchase.
The store wonāt know about the collab, so donāt film inside the store.
Keep your receipt just in case.
3ļøā£ Once youāve shopped: post within 7 days, submit your link, and complete the product feedback form
Film your content and post within 7 days of your visit. After 9 days, your account may be flagged.
Submit your post link on the Relish platform. Your collab wonāt show as complete until you do.
Then complete the product feedback form (https://wkf.ms/4qs4cJV) with your post link and PayPal email. Your payment is only sent once the product feedback form is done.
4ļøā£ Once everythingās done: get paid within 7 working days
Your final $35 is sent within 7 working days of completing everything above.
ā FAQs
No store near you? If youāve already applied, email support@tryrelish.com.
No appointment yet? If you donāt see one within 3 working days of submitting your request, email support@tryrelish.com and let us know you sent your preferred dates.
Your $15 hasnāt arrived? If itās not there by the day before your appointment, email hello+payments@tryrelish.com.
Need to reschedule? Email support@tryrelish.com. You can reschedule up to 2 times.
Price higher than your funds? Donāt buy it. Email support@tryrelish.com.
Out of stock? Ask a staff member to check the back. If itās still not there, buy a similar Pricklee product (like a different flavor) and email support@tryrelish.com to let us know.
Running behind? Email support@tryrelish.com before your deadline.
Canāt do this collab anymore? Email support@tryrelish.com to cancel so your account isnāt flagged.
Final payment taking longer than 7 working days? Email hello+payments@tryrelish.com.
Have a question thatās not answered here?
š§ Support: support@tryrelish.com for basic inquiries
š§ Payments: hello+payments@tryrelish.com for payment inquiries
š© Keep an eye on your emails. That is how we send approvals, reminders, and updates. If you miss a message it can hold up or cancel your campaign.
Deliverables
What you'll create
Instagram post required. TikTok optional.
TikTok
OptionalCreative brief
Creative direction
Visual tone
This section is about what goes in your video.
ā ļø Important ā ļø
ā”ļø The Doās and Donāts are a must.
ā”ļø The video ideas are here to help, so use one or bring your own idea.
ā”ļø A Relish rep may reach out if your content doesnāt follow the brief.
Mood: Big launch excitement with a natural, personal delivery, like telling a friend about a grocery find you couldnāt wait to share.
Required must-dos
Announce the Wegmans launch in the first few seconds and get a shot of the outside of the store.
Say on camera that Pricklee is real fruit hydration with electrolytes and antioxidants from real prickly pear.
Say what drink youāre replacing with Prickleeās real fruit hydration (water, sugary sports drinks, coconut water, or soda).
Share your honest first sip and your favorite flavor.
Mention that cans are now on sale at 2 for $4.
Absolutely do nots
Donāt film inside Wegmans. Film your content at home or anywhere outside the store.
Donāt make it feel like a staged ad.
Do not use copyrighted music.
Video ideas
Need a starting point? These are what the brand is looking for.
Launch news: Open with āPricklee just launched at Wegmans, and I had to find it!ā then crack a cold can and react.
Finally found it: If itās true, say youāve been looking for Pricklee and itās finally at Wegmans, then take your first sip.
The haul: Unpack all 4 flavors from your Wegmans bag at home, line them up, then pick your favorite.
First cold sip: Crack open a cold can, film your first sip, then give your honest reaction.
Everyday favorite: Show your favorite flavor in your everyday routine, then end on a sip.
Caption cues
This section is about what goes in your written caption.
Your caption must include:
Tag @drinkpricklee, @wegmans, and @localrelishers
Mention which Wegmans location you visited
Open with the launch news that Pricklee is now at Wegmans
Say that Pricklee is real fruit hydration with ZERO fake stuff, plus electrolytes and antioxidants from real prickly pear
Share which flavors you picked up, your honest favorite, and any drinks youāre replacing with Pricklee (water, soda, sports drinks, etc.)
Everything else is yours. Have fun with it.
š¤ FTC disclosure: You must clearly say this is a partnership. Use āPartnered with Prickleeā somewhere in your caption.
Hashtags and mentions
Collab request (required): @drinkpricklee | Collab request (optional): @wegmans, @localrelishers
Hashtags (optional): #BaltimoreRelishers, #DrinkPricklee, #Wegmans
Visit details
Where and when
6 locations across the campaign area
Brand context
Meet Pricklee
Website and social links
Columbia, MD + 5 more