Catch American Tuna at Erewhon Glendale this Sunday, where they're part of the MSC and ASC Summer of Seafood event. Approved creators receive free entry to the event, plus a VIP coupon for a free can of American Tuna, a tote bag or merch item, and other event goodies.
American Tuna was founded in 2004 by six pole-and-line fishing families in San Diego who wanted proof, not a promise, that their tuna was sustainable. Every can still traces back to the exact boat that caught it, and they were the first MSC-certified canned tuna sold in the US.
🎬 What you create: 1 Instagram Reel
📅 Post window: Post by September 8, 2026
👤 Who's a match: Los Angeles creators (bonus: sustainability, wellness)
📍 Locations:
Address: 520 N. Glendale Ave., Glendale, CA
🕒 Available: Sunday, August 30, 2:00 PM to 5:00 PM. Plan to arrive between 2:00 and 2:30 PM. If you'd like to arrive at a different time during the window, let the team know once you're approved. Goodies may be limited after 2:30 PM.
⚠️ Important: RSVP through Relish as soon as possible, this is a one day event and spots may fill fast. American Tuna will not have their own booth at the event, everything is picked up at the MSC table. Post your Reel by September 8, 2026. Late posts may be flagged.
American Tuna is part of the MSC and ASC Summer of Seafood event at Erewhon Glendale this Sunday, and you're invited to help tell the sustainability story. The shared table features a product shopping list, samples from other brands in-store, and educational materials, and it's also where you pick up your American Tuna coupon and tote bag. This is a real shot at content from a store people already can't stop filming.
Here is how it works:
Once you receive your approval email, RSVP through Relish as soon as possible to confirm your spot for Sunday, August 30, between 2:00 and 5:00 PM.
Once you arrive at Erewhon Glendale, head to the MSC table to pick up your American Tuna VIP coupon and tote bag or merch item. Let them know you're with Relish shooting content for American Tuna.
Film your content and post your Reel by September 8, 2026. Then submit your post on the Relish platform.
📩 Keep an eye on your emails. That is how we send approvals, reminders, and updates. If you miss a message, it can hold up or cancel your campaign.
📧 Support: support@tryrelish.com for basic inquiries
Mood: keep it loose and community first, this is a hangout, like a neighborhood friends meet up.
Do
Film the MSC table and ask about seafood sustainability.
Show American Tuna up close on the Erewhon shelf, including the shelf tag if there is one.
Show yourself redeeming your coupon or picking up your tote bag.
Don't
Don't skip the MSC table, that's where you pick up your coupon and tote bag.
Do not use copyrighted music.
Ideas to get you started
Film the outside of Erewhon before you head in.
Ask the MSC team what makes a fishery sustainable.
Redeem your coupon and grab American Tuna off the shelf.
Share a couple sustainability facts from MSC's talking points.
Talk about why American Tuna's traceability matters to you.
Your caption must include:
Tag @americantuna, @mscbluefish, @erewhon, and @larelishers
Mention you visited the MSC and ASC Summer of Seafood event at Erewhon Glendale
Everything else is yours. Have fun with it.
🤝 FTC disclosure: You must clearly say this is a partnership. Use "Partnered with American Tuna" somewhere in your caption.
Send a collab request to @americantuna
These hashtags are suggested but not required:
#AmericanTuna #SummerOfSeafood #ErewhonGlendale #LARelishers